The Heart Behind the Flare

Positive Flare Gear started in the quiet spaces between caregiving and parenting — right here in Emery County, Utah.

In a season filled with endless appointments, long days, and the kind of tired no amount of caffeine fixes, I realized something simple: Sometimes you don't need motivation. You need a reminder. A reminder to breathe, to keep going, to drink the coffee while it's still warm.

I built this brand to create energy through bold, honest pieces designed to help parents, caregivers, and everyday heroes feel seen. Not loud positivity. Not fake-happy vibes. Just steady encouragement with a flare.

Here's the truth behind what we do: Fuel your flare, light another. On the hard days when your own spark feels small, a good reminder steadies it. And when you're burning bright, that energy helps light the way for someone else.

When you choose Positive Flare Gear, you're choosing to show up, even when it's messy.

This is for the ones who:

  • Keep going (even when they'd rather nap)
  • Hold a lot (and occasionally drop a few things)
  • Shine bright (and still need a snack)

If that's you, then welcome. You're in the right place.

- Andrew Chris, Founder and First Member

Find Your Reminder

Made by People. Supported by AI.

Positive Flare Gear is a human-created brand. The ideas, messages, designs, and purpose behind what we create come from people and real life.

We also use AI as a creative tool to help with things like content creation, imagery, and bringing ideas to life.

AI helps us create more efficiently, but it doesn't decide what Positive Flare Gear stands for. Every piece of content and every product still goes through a human lens to make sure it feels genuine, fits our values, and stays true to the brand.

The technology helps. The human part matters.